To start the branding process off, I deconstructed the name: "LANner's Toolkit". I found that the word "LANner's" could be considered to 'limit' the potential audience for LANT, as it is a tergeted and exclusive name. A more appropriate name would be LAN Toolkit, as it is descriptive of what the program does and not who it is for.
To aid in the deconstruction of the name, I brainstormed what the words that make up the the name mean...
... based from this deconstruction, I could then put together the elements and make good use of them to make a decent visual metaphor, which has been proven to be a very successful design method, and would be highly appropriate in LANT's design.
Here is the logo that was created...
... as is described in the annotations, the text in the logo relates heavily to computer associated elements, in particular, the word "LAN" in the logo symbolising a diagram or representation of a LAN. This logo sets the standard needed for the branding, and so the colours and shapes can be continued over into the program itself, and the supporting media (websites, etc.).
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